How to Make Money on YouTube with Effective Strategies
Every day, the planet watches 1 billion hours of YouTube videos. The platform’s immense popularity has transformed it from an entertainment channel to a strong monetization tool for businesses and private brands. That’s why, additionally to making an internet site to share your videos, you ought to post your content on YouTube. Not only will this expand your reach, but it’ll also assist you make money from your fans. during this article, we’ll take a glance at the seven best ways to monetize your YouTube videos.
How to make money on YouTube
- Become a YouTube Partner
- Sell merchandise
- Use fan funding
- License to the media
- Create sponsored content
- Become an affiliate marketer
01. Become a YouTube Partner
Once you begin a YouTube channel, you’ll join the YouTube Partner Program to urge access to special monetization features, including the power to serve ads, display merchandise and more.
While joining is totally optional, it does offer you access to a spread of channels for creating money, including Premium subscription fees and a merchandise shelf. Here’s the way to become a YouTube Partner:
Step 1: Stay compliant with the rules
When you first apply to the Partner Program, YouTube will review your channel for compliance. For this reason, you ought to get familiar with the platform’s monetization policies, and confirm your content abides by the principles whenever you upload a YouTube video.
Your content are going to be under continual review, whilst you grow your channel and begin monetizing it. If you are doing get accepted as a Partner, keep tabs on the newest compliance policies to form sure you’re up-to-date.
Step 2: Meet the YouTube Partner Program requirements
In order to hitch the program, you’ll got to become a successful YouTuber. the standards for joining, as of 2020, are that your channel has reached 4,000 watch hours and 1,000 subscribers within the past 12 months. just one occasion you’ve met or surpassed these numbers are you able to apply to become a YouTube Partner.
Step 3: Apply to hitch the program
Provided you meet the required requirements, you’ll submit an application to hitch the program following these steps:
- Go to the highest right of the YouTube homepage. Click your account icon and choose Creator Studio.
- On the left-hand side, click Channel. Then, select Status and Features.
- Under the box that says Monetization, click Enable.
- Agree to the YouTube Partner Program Terms.
Step 4: found out AdSense
As a part of the appliance process, you’ll got to found out an AdSense account related to your profile to make sure you’ll earn money from your videos and obtain paid. confine mind that you simply can only have one such account, which multiple channels are often linked to an equivalent account.
Step 5: Get reviewed
Once you’ve applied to be a YouTube Partner and found out an AdSense account, your channel are going to be put during a queue for review. At now , both automated systems and humans will check your channel for full compliance with the rules .
Step 6: Explore your monetization options
If you’re accepted by YPP, congratulations! It’s time to line up your ad preferences and enable monetization.
You can choose between a good range of YouTube monetization options, but confine mind that they each have different eligibility requirements:
Advertising revenue: Earn money by including display, overlay or video ads next to your content. to try to to this, you want to be a minimum of 18 years old or have a trustee who agrees to handle your payments. Your content must also meet the advertiser-friendly content guidelines.
Channel memberships: Offer special perks to Channel members who make recurring monthly payments. this needs that you’re a minimum of 18 years old and have quite 30,000 subscribers.
Merchandise shelf: Showcase official branded merchandise on your watch pages for your fans to browse and buy. For this feature , you want to be a minimum of 18 years old and have quite 10,000 subscribers.
Super Chat and Super Stickers: Make money from fans who pay to urge their messages highlighted in chat streams. you want to be a minimum of 18 years old and sleep in a rustic where Super Chat is out there .
YouTube Premium revenue: Get a part of a YouTube Premium subscriber’s membership fee once they watch your videos.
02. Sell merchandise
Another way to form money on YouTube is by selling merchandise. you’ll offer products you’re already selling on other platforms, otherwise you can create a replacement collection supported your channel’s content. confine mind that you’re much more likely to form sales if your videos have already got a lover following, so specialise in building your popularity before you begin producing such products.
Step 1: Design your products
Your merchandise should represent your brand, appeal to your audience and build a community around your channel. As you think up your products, consider something relevant to your niche that your viewers would have an interest in. Note that you simply can check your YouTube analytics to urge a far better understanding of the sorts of people curious about your content.
For instance, if your channel is about makeup or beauty, you would possibly want to sell branded cosmetics or makeup bags. On the opposite hand, if you’re a YouTube fitness instructor you would possibly consider selling branded fitness equipment and energy bars. you’ll also poll your audience to ask about which sorts of products interest them the foremost .
Step 2: Source and build your products
Now, it’s time to form your product ideas come to life. You’ll likely need a manufacturer, wholesaler or retailer to supply and deliver your products to you. you’ll also try dropshipping, a way by which the manufacturer, wholesaler or retailer ships the products to customers directly.
Whichever method you select , take care to not overstock at the start . Instead, start with just 1-2 products and produce them in small amounts. That way, you’ll have time to measure their popularity and estimate what percentage people will buy.
Step 3: Start a web store
To handle transactions, you’ll got to create a web store. this may allow you to manage end-to-end fulfillment, accept secure online payments and more. Having your own professional eCommerce site also will boost your brand’s credibility while providing a fanatical platform for your audience to flick through your merchandise.
Step 4: Enable your merchandise shelf
If you’re a YouTube Partner, you’ll also cash in of YouTube’s inbuilt merchandise shelf. This allows you to display up to 12 official branded products on the video page of your channel in order that you’ll showcase the things to your viewers.
Step 5: Promote the products in your YouTube videos
Once you’ve created your products and found out an internet site , spread the word by promoting them in your videos. consider creative ways to present the merchandise to viewers, like wearing or using it or featuring customers together with your products.
Conclude your videos by reminding users to love , subscribe, and inspect your website. you ought to also add a link to your online store within the description section in order that users can navigate seamlessly to your website and make a sale .
Crowdfunding is that the practice of raising money from an outsized number of individuals , whether it’s friends, family or third parties curious about your project. this is often a viable option for creating money on YouTube if you’re trying to find monthly revenue or a one-time donation to jumpstart your efforts.
Step 1: Join a crowdfunding site
First, you’ll got to join a crowdfunding platform. Take a glance at YouTube’s list of approved crowdfunding sites for various options. a number of the foremost well-known ones include:
Note that some platforms are best for raising money for one-off projects, while others assist you run a long-term fundraise. Whichever your preference, confirm to settle on a platform that aligns together with your needs.
Step 2: Promote your crowdfunding efforts
After you create an account, you’ll got to raise awareness of your campaign. this is often where your YouTube channel comes into play. you’ll use your videos to inform the story behind your project or brand. Build interest, excitement and suspense by keeping your fans up-to-date on your fundraising progress. additionally , attract donors by offering rewards – like shout-outs, exclusive content or free merchandise – counting on the quantity they contribute.
To raise further awareness, couple your YouTube videos with other social media marketing strategies. Post about your campaign on your Instagram, Facebook and Twitter accounts, and include links to both your YouTube videos and crowdfunding page. At an equivalent time, you’ll increase your content’s visibility on Google by optimizing your YouTube SEO.
04. Use fan funding
Another option for creating money on YouTube is fan funding. While crowdfunding platforms target a general crowd for donations, fan funding specifically sources funds from your audience.
Step 1: Join a lover funding platform
You can start with fan funding by joining a fanatical platform. one among the foremost popular is Patreon, which provides tools for content creators to urge recurring, long-term support from their fans.
Another option is to fan fund through YouTube directly using YouTube’s inbuilt features. For this, you initially got to become a YouTube Partner. As a Partner, you’ll raise money by offering channel memberships, which take the shape of a Join button directly beneath your YouTube videos. By clicking this button, fans will get the choice to supply regular support in exchange for perks like custom badges, custom emojis and exclusive content.
Additional YouTube features that are built into the Partner program include Super Chat and Super Stickers, which let fans pay you in exchange for pinned comments and animated graphics, respectively.
Step 2: Promote your fan funding efforts
In order to run a successful fan funding campaign, you’ll got to spread the word to your audience in order that they have the chance to contribute. Conclude your videos by politely inviting viewers to support your work.
05. License to the media
Most content doesn’t go viral. When it does, however, many news outlets want copies in order that they will replay it to their audience. during this case, you’ll make money by licensing it to the media and charging them a licensing fee for permission to use it.
Step 1: Put your contact information front and center
There’s no real formula for creating viral content. It’s often just a matter of strong marketing strategies and chance. If you are doing happen to make a viral video, the primary thing you ought to do is make your contact information easy to seek out . this may improve the probabilities that news outlets will reach out and offer payment in exchange for a licensed copy.
Create an email account containing the name of your YouTube channel, and place it on your website and within the description section of your YouTube channel. Explain what this email address is for with a transparent and direct statement, such as: For business inquiries, please reach out at [email address].
Step 2: Join a video rights marketplace
You can also pay to possess your videos listed during a video rights marketplace. This makes it easier for media professionals to seek out and buy your content. Jukin Media, for instance , may be a video rights marketplace that saves your files in their content library and sends it to news channels, advertising agencies and other organizations. You’ll then make money if these organizations plan to use your content.
06. Create sponsored content
If your channel gains traction, you’ll become an influencer and make money on YouTube with sponsored content. Once you’ve got an outsized and engaged following, you’ll be ready to profit by endorsing branded products.
Step 1: Find a brand to sponsor
As you grow your number of subscribers, brands might start to succeed in out for a collaboration. When this happens, it’s an honest idea to research the brands and their products before promoting them on your channel. Endorse products that you simply can sincerely recommend to fans in order that you avoid compromising the standard of your content.
If you’ve got a specific brand in mind you’d wish to sponsor, you’ll reach bent them yourself and explain how they might enjoy working with you. as an example , you would possibly tell them why your audience has relevancy , what percentage people are subscribed to your channel, and the way much engagement your videos receive.
You can also find brands by joining influencer marketplaces like Grapevine Logic, Famebit, Channel Pages and CrowdTap. Some companies on these influencer marketplaces will gift free products in exchange for sponsorship, while others offer payment.
Step 2: Create branded content
Once you partner with a brand, there are several ways you’ll promote them on your channel. as an example , you’ll create entire videos focused on the brand or include the products in other video content. Many beauty influencers, for instance, sponsor beauty products as a part of a broader makeup tutorial.
07. Become an affiliate marketer
Another option is to sponsor products and makes with affiliate marketing. As an affiliate marketer, you’ll get a special link to a corporation website that tracks back to your page. When people buy from the corporate using that link, you’ll get commissions from the sales.
Since the brand pays you simply once you make sales – instead of paying you to easily recommend their brand – you don’t need an outsized fanbase to urge started. Here’s the way to do it:
Step 1: Join an affiliate program
There are several affiliate programs that you simply can join. a well-liked option is Amazon Associates, which may be a good selection for those new affiliate marketing and offers a commission of up to 10%. Other big brands, like Target and BestBuy, have affiliate programs also .
For even more options, take a glance at affiliate marketing platforms such as:
- CJ Affiliate
- Rakuten Advertising
Using these platforms, you’ll be ready to connect with a spread of brands and obtain affiliate links that you simply can use to form sales.
Step 2: Reach bent brands
While joining one among these platforms is that the easiest method to attach with brands, you’ll also reach bent companies that you’re curious about promoting which you think that would be valuable for your audience. once you contact them, make certain to elucidate how they’ll enjoy the collaboration and why your fans would be an honest audience for his or her brand.
Step 3: Feature the products in your content
Once you connect with a brand and acquire an affiliate link, incorporate the products into your videos. make certain to integrate them seamlessly into your content in order that you don’t encounter as overly promotional, as this might postpone a number of your fans. Instead, recommend products during a way that gives genuine value to your audience.
An online fitness instructor, for instance, might promote a pair of good-quality athletic shoes. An outdoors enthusiast, on the opposite hand, might recommend a specific brand of camping gear. The more relevant the products and makes are to your fans, the more they’ll enjoy your content and therefore the more likely they’re to shop for .
Step 4: Add an affiliate link
Finally, place the affiliate link within the description of the relevant videos. At the top of your video, remind users of the products you recommended, and tell them they will buy them using the link below.
How much money are you able to make on YouTube?
Now that you simply skills to form money on YouTube, you’re probably wondering whether you’ll earn enough for it to be a full-time job. These stats provide some insights into what proportion YouTubers make:
Google pays 68% of their AdSense revenue to the video creator. meaning that for each $100 an advertiser pays, Google can pay you $68.
YouTube advertisers pay a mean of $0.18 per view.
A Youtube channel can receive $3-5 per 1000 video views, on the average .
The amount you create from other YouTube monetization strategies – whether it’s selling merchandise or creating affiliate content – depends on your marketing efforts and number of fans. like many things, the solution isn’t black-and-white. you would possibly start out making some extra cash on the side – and later, with enough diligence and persistence, make a cushty living out of it. Experiment with different monetization options to seek out the selection that’s best for you.